Romeo Elizabeth. Cabillo Jr. Case Study of Casa Angela Corporation M-11 Prof. Ms. Pablo Drive 20, 2010 I. TIME CONTEXT Odaie Angela was a family-owned firm engaged in production of ladies fans. It was proven and authorized in SECURITIES AND EXCHANGE COMMISSION'S in 1951. II. VIEWPOINT
Mrs. Morato the president of the firm felt the cash supervision was bad. At times she found very little having to organized personal cash because the organization could no more finance their internal requirements. III. CENTRAL PROBLEM Indicator: Casa Angela Corporation was suffering from a great abnormal sales decline. Cause: The fixed salary method of compensation impacting on morale from the sales force. III. STATEMENT OF OBJECTIVES Need to Objective: To boost in 90 days time the abnormal sales decline by simply at least 5%. Need Objective: To reduce production costs in non-worker related areas by 10%. IV. PARTS OF CONSIDERATION Durability:
Casa Angela offered about 50 several types of fans that were distributed through the country in 30 stores and tiny botiques. Major buyers had been the large departments stores including shoemart (40% of sales), Rusrtan's (30%), text:soft-page-break Manila COD (10%), and Tesoro's (10%). Disadvantages: Majority of the credit plan was to grant 30-day credit rating period to customers. Collection had been difficult and often, the collection period come to 60-120 days. Opportunities: Incapere Angela is going to acquire two machines which will double the amount of production with much less error and would lower the labor cost. Hazards: If the decline of sales continues it might result to improve the deficit and lot of personnel would be let go. V. SUMMARY
Mrs. Morato should not only focus on the projected product sales forecast as it would not help her to be able to increase the sales. She could also use that as basis on how the lady arrives using a better solution about the challenge. She need to cut down the labor...